Digital Bash EXTREME – B2B Sales Psychology

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Psychological principles influence the purchase decision. Our experts at Digital Bash EXTREME know them and will share their knowledge on January 18th. with you – for more sales and a strong brand.

When making decisions, people often follow patterns of action that they are not aware of – including when making purchasing decisions. They are usually based on emotions, basic motives or daily routines and depending on the product, these individual motives are different. Marketers who know the buying mechanisms of their target group can use this knowledge for themselves and use it to boost their sales.

Do you want to make your B2B campaigns even more successful in the coming year and reach your target group with the right sales levers? Then you should definitely use the tips and tricks of business psychology to achieve your goals in the coming year. The Digital Bash EXTREME – B2B Sales Psychology on 18 January 2023 will bring you the necessary knowledge. Four experts await you here on the digital stage, who will present their knowledge and expertise in seven lectures.

Secure ticket

And best of all: You can participate from wherever you want. Whether in the office, comfortably in the home office or from the sofa – with a laptop, tablet or smartphone you are there.

Your unbeatable sales quartet

Jasmine Di Pardo waiting for you not once, not twice, not three, but four times in this EXTREME issue. As a web designer and certified sales psychology consultant, she is an expert in the field, so we are very happy to welcome her to the digital stage. From lead generation writing hacks to more effective B2B marketing campaigns and website conversion controls, you can expect quite a bit of insight and advice in their slots.

Nicola Stefan Weissenböck

Too many companies still suggest empty phrases instead of real values. But if you manage to convince employees and customers alike of your values, you create a real identity. Show what you stand for and develop an authentic corporate identity in order to retain employees and attract specialists on the one hand and inspire customers on the other. Nicola Stefan Weissenböck she is a value ambassador and explains in her talk why values ​​are more than hidden rules of conduct. It also shows you how to convince your employees, applicants and customers in the long run.

Paul Adolphs

Especially with start-ups worth millions, many revolve around an ideally optimized website in order to win new customers. You can find out what tricks they use for this from Paul Adolphs. He is a sales psychologist and in his lecture he will introduce you to twelve effective levers that will turn your website visitors into customers.

Angela Hamatschenk

Selling products through the website is great, but the core of your company should be able to do even more: that is, convince your customers of your brand. Because in general, it’s also about standing out from the competition and selling yourself. That’s why we have a law firm consultant Angela Hamatschenk brought on board this EXTREME edition. She shares her strategies you can use to convince your clients of your services right from the tender negotiation stage.


  • 9:00 am – 9:10 am: Welcome and introduction to the subject
    Natascha Ehlers Business Development Manager | GmbH
  • 9:10 am – 9:40 am: Magic writing tricks for compelling B2B website copy that sells
    Jasmine Di Pardo | Web designer & cert. Sales Psychology Consultant
  • 9:40 am – 10:10 am: How to use real values ​​to attract skilled workers, keep people in the company and also inspire customers
    Nicola Stefan-Weissenböck value ambassador
  • 10:10 am – 10:25 am: Stop
  • 10:25 am – 11:55 am: In 6 easy steps to implement and with a budget of €0 for automatic lead generation in B2B
    Jasmine Di Pardo | Web designer & cert. Sales Psychology Consultant
  • 10:55 am – 11:25 am: 12 website tricks from millions of startups
    Paul Adolph | Sales Psychologist and Conversion Copywriter
  • 11:25 am – 11:40 am: Stop
  • 11:40 am – 12:10 pm: 8+1 easy-to-implement sales psychology tricks for more effective B2B marketing campaigns
    Jasmine Di Pardo | Web designer & cert. Sales Psychology Consultant
  • 12:10 pm – 12:40 pm: The price is hot – 5 tips on how to sell yourself better and earn higher fees
    Angela Hamatschek Opportunity seeker and law firm consultant
  • 12:40 pm – 12:55 pm: Website Conversion Quick Check (before application)
    Jasmine Di Pardo | Web designer & cert. Sales Psychology Consultant
  • 12:55 pm – 1:00 pm: Key takeaways and conclusion
    Natascha Ehlers Business Development Manager | GmbH

Be there and benefit

The number of places is limited – so secure your access as soon as possible to take with you multi-faceted knowledge from the diverse conference programme. Get your ticket now to the edge of knowledge in the digital industry with Digital Bash EXTREME – Psychology of B2B Sales by on January 18, 2023.

Do you offer your customers a consistent and personalized experience across all channels? Find out in this free whitepaper how you can make the most of a Customer Data Platform for yourself!

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